资源大小： 2.95MB
发布时间： 2009-09-01
文件格式： pdf
下载次数： 1
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资源简介：

The book uses a range of products from the network economy to outline strategies for pricing information goods. These range from the obvious (introductory pricing, competitive upgrades, basic versus deluxe) through to more complex strategies such as versioning (producing different versions of a product for different groups of customers - and charging different prices accordingly).


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